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SINDIJA ANČA

Cinnamon Concept

packaging of perfume

Even though CINNAMON CONCEPT essentially produces premium quality knitwear, its heart belongs to perfume. This line of perfumes is created in the capital of perfumes – Grasse in southern France – after special demand by the brand’s designer Antra Hanna Elerte. These perfumes embody not only the ancient French perfumery traditions but also the longing of the Northerners for warmth, substance and quality. The packaging was created in collaboration with the brand’s designer and follows straight clean cut and confident lines, accenting the amber-like liquid and materiality – glass, matted paper, glossy print. The titles are created using the authors own hand which can also be felt within the chose scent notes of each perfume. The French titles are a reference to their birth-place.